Daniel is Hawke Media's head of Media Buying, overseeing all paid media, from digital to traditional. He's a basketball junkie, food explorer, avid reader, aspiring sake connoisseur and loves to pontificate about life and the human psyche.
Though the cost of digital advertising is rising, it's only too expensive if brands aren't focused on expanding their audience with awareness campaigns.Read Post →
Instagram's new Branded Content Ads allow influencers to give brands controlled access to boost their posts. Here's what it means for everyone involved.Read Post →