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Make Your Cannabis Marketing Stand Out

Make Your Cannabis Marketing Stand Out

by Hawke Media | Apr 11, 2023 | Branding, Latest, Recent Articles, Strategy

The cannabis industry is flourishing in the United States. Over half of the adults in the United States have tried it, demand remains high despite inflation, and the fact that it is now legal in 21 states has provided sellers with a growing market for their products....
Webpage Layout: Copy vs Graphics vs Video

Webpage Layout: Copy vs Graphics vs Video

by Hawke Media | Mar 28, 2023 | Branding, Featured, Recent Articles, Web

The most effective brand websites utilize a dynamic blend of text copy, graphic images, and videos. All three of these webpage layout elements offer discoverability, UX, and virality advantages for your SEO. Each also has drawbacks that businesses should consider. ...
The Benefits of Pro Bono Marketing and How to Get Started

The Benefits of Pro Bono Marketing and How to Get Started

by Hawke Media | Nov 15, 2022 | Branding, Featured, Latest, Latest Strategies, Recent Articles

Even though people generally regard the marketing world as all about dollars and cents, plenty of great promotional campaigns were designed free of charge. Pro bono marketing is easy to get involved with, and offers benefits for the marketer, not just the client...
10 Ways of Giving Back to the Community (And Why it is Good for Business)

10 Ways of Giving Back to the Community (And Why it is Good for Business)

by Hawke Media | Nov 1, 2022 | Branding, Featured, Latest, Recent Articles

There are plenty of ways that businesses give back to the community that has helped make them profitable. More than just a way to say thanks and spread goodwill, though, capitalizing on business outreach ideas allows companies to build brand awareness, generate...
Why Marketing in a Recession is Essential

Why Marketing in a Recession is Essential

by Hawke Media | Oct 5, 2022 | Branding, Featured, Latest, Strategy

Businesses often choose to pull back on advertising and marketing during times of economic uncertainty. But this approach is actually not the right one. Instead, businesses should double down on marketing in a recession. This article shows why marketing matters in a...
Top 5 Data Visualization Tools on the Market Today

Top 5 Data Visualization Tools on the Market Today

by Hawke Media | Aug 10, 2022 | Branding, Featured, Latest, Web

Few things are more important to a company’s success than quality data. Without the right tools, though, searching raw data for actionable insights can be a lot like looking for a needle in a haystack. Thankfully, there is a wide range of excellent data...
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  • Everything You Need to Know: Marketing Agency vs. Hiring In-House June 1, 2023
  • Focus Your Growth: 3 Questions to Answer to Scale Your Ecommerce Business May 23, 2023
  • PPC Trends Going Into May 2023 from HawkeAI May 16, 2023

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