Service

Lifecycle Marketing

Hawke’s Lifecycle Marketing services pair expertly-driven email strategy and campaign management with beautiful, custom-tailored branding that matches your business in order to drive traffic to your e-commerce site and increase customer retention and value.

EMAIL MARKETING

We handle strategy, email creation, and campaign management to keep you at the top of your customers’ inbox and the front of their minds.

SMS

Increase campaign exposure and brand loyalty through hyper-targeted promotions, announcements, and updates, straight into the hands of the consumer.

LOYALTY PROGRAM MANAGEMENT

Make your customers your advocates through a carefully crafted loyalty system built to last a lifetime.

ALKALINE HERB SHOP

Holistic SMS marketing

Increase in SMS Subscribers
Conversion Rate in SMS Welcome Series

DR. KERKLAAN THERAPEUTICS

Old Email List Brought Back To Life

The client had an email list with subscribers that hadn’t been contacted in the last 6+ months. During our Labor Day Weekend Holiday sale, we used a joint strategy of IP warming and segmenting our list to send to recent website visitors and purchasers.

Open Rate
Generated Revenue

Why its important

What lifecycle marketing means for you

Find your roadmap to success

Schedule a free consultation

A roadmap to success

Every business, no matter what stage of development it’s in, needs a c-suite level expert to orchestrate and organize its full-funnel digital marketing efforts. We can guide you on the path to success.

Move from chaos to clarity

As brand-centric performance marketers, we act as your second pair of eyes to help navigate the ever-changing digital space and identify opportunities as well as pitfalls.

Empower your brand & enlarge your presence

We digest business intelligence, marketing goals, brand vision, and product logistics to provide best-of-breed execution plans tailored around increasing your reach.

Our Approach

Build your brand story

After all, creating powerful, performance-based narratives for your brand is what marketing is all about. We leverage data-centric, transactional information to create compelling stories for driving business objectives and helping you scale success across all digital properties.

01 AUDIT

We start with a deep-dive into your unique brand and business, helping to identify potential strengths, weaknesses, and best practices moving forward.

02 PLAN

Your team of experts develops a custom plan around your brand, defining benchmarks and creating a workflow to ensure success.

03 IMPLEMENT

We put our shared plan into action, taking the time to measure and adjust it as needed for a maximum ROI.

04 ANALYZE

We take a close look at results, determining actionable next steps for your continued success across all marketing efforts.

AWAKE CHOCOLATE

A sweet boost in sales

Increase in campaign revenue in Q1-Q3 2020 as compared to Q1-Q3 2019