Lifecycle Marketing
Hawke’s Lifecycle Marketing services pair expertly-driven email strategy and campaign management with beautiful, custom-tailored branding that matches your business in order to drive traffic to your e-commerce site and increase customer retention and value.
EMAIL MARKETING
We handle strategy, email creation, and campaign management to keep you at the top of your customers’ inbox and the front of their minds.
SMS
Increase campaign exposure and brand loyalty through hyper-targeted promotions, announcements, and updates, straight into the hands of the consumer.
LOYALTY PROGRAM MANAGEMENT
Make your customers your advocates through a carefully crafted loyalty system built to last a lifetime.
ALKALINE HERB SHOP
Holistic SMS marketing
- Increase in SMS Subscribers
- Conversion Rate in SMS Welcome Series

DR. KERKLAAN THERAPEUTICS
Old Email List Brought Back To Life
The client had an email list with subscribers that hadn’t been contacted in the last 6+ months. During our Labor Day Weekend Holiday sale, we used a joint strategy of IP warming and segmenting our list to send to recent website visitors and purchasers.
- Open Rate
- Generated Revenue

What lifecycle marketing means for you
Find your roadmap to success
Schedule a free consultationA roadmap to success
Move from chaos to clarity
Empower your brand & enlarge your presence
Build your brand story
After all, creating powerful, performance-based narratives for your brand is what marketing is all about. We leverage data-centric, transactional information to create compelling stories for driving business objectives and helping you scale success across all digital properties.
01
AUDIT
We start with a deep-dive into your unique brand and business, helping to identify potential strengths, weaknesses, and best practices moving forward.
02
PLAN
Your team of experts develops a custom plan around your brand, defining benchmarks and creating a workflow to ensure success.
03
IMPLEMENT
We put our shared plan into action, taking the time to measure and adjust it as needed for a maximum ROI.
04
ANALYZE
We take a close look at results, determining actionable next steps for your continued success across all marketing efforts.
AWAKE CHOCOLATE
A sweet boost in sales
- Increase in campaign revenue in Q1-Q3 2020 as compared to Q1-Q3 2019
