Hawke Media recognizes and awards employees that embody our culture, values, and mission at their core.  Today we’re excited to sit down with Search Engine Optimization Specialist and overall wonderful guy, Nate Somsen after his April 2021 HawkeStar victory. Q: Nate you are Great! Congrats on your victory. Tell all your fans out there, what […]

Shopping cart abandonment is like napalm to every merchant’s revenue and a huge hurdle to scale for marketing ROI.  With customer acquisition costs skyrocketing this 2021, you’re probably reeling from the amount of revenue that went unrecovered in the past 30 days. So why don’t you flip the script? The biggest mistake brands and marketers […]

Getting traffic to your Amazon listings is essential for increasing sales and continuing to grow your eCommerce presence. It’s not an easy task as competition on Amazon continues to heat up, but fortunately, you already have something in your back pocket that plays a big role in refining your Amazon sales strategy. Your Amazon reviews […]

Hawke Media recognizes and awards employees that embody our culture, values, and mission at their core.  Today we feature Partnerships Manager and in-house superwoman, Riya Jindal, for her March 2021 HawkeStar victory. Q: Riya you are obviously fabulous. Congrats on your nomination. What does being a Hawke Star mean to you? A: Wow, thank you! […]

Hawke Media is thrilled to announce that we have received Yotpo’s Best Digital Marketing Agency Award for our work with Alkaline Herb Shop this year!  Alkaline Herb Shop is an organic blend store whose herbal blends are made from wildcrafted and organic herbs.  “Wildcrafted herbs grow without human intervention, which means they are hardy, potent, […]

The US has reached a positive milestone that brightens the outlook for the country’s post-COVID future. Within President Biden’s first 100 days (92 days to be exact) in office, the US has administered 200 million vaccines to Americans who want to put the pandemic behind them. To put that number into perspective, nearly half of […]

In celebration of Earth Month and inspired by the work our partners at EcoCart are doing to establish a green eCommerce ecosystem, Hawke Media reached out to Dane Baker, Founder & CEO of EcoCart to get his perspective on some of our most pressing questions when it comes to going green and staying profitable. You […]

On Saturday, April 10th, Downtown Los Angeles became an enchanting mirage of colors and shapes that transported passersby to new worlds. From 7:30 PM-10:30 PM, 7 different exhibitions combining real-world installations with projections onto 200 ft. screens, presented to more than 15,000 socially distanced spectators. The evening was hosted by Luminex, curated by NOW Art […]

It gets increasingly more difficult to hear and report on stories of violence against BIPOC people and communities. However, silence won’t bring justice. This week the news cycle has been dominated by stories of unarmed black men who have been brutalized at the hands of law enforcement. Their names are US Army 2nd Lt. Caron […]

On Wednesday, President Joe Biden released his administration’s proposal for a $2.25 trillion infrastructure package that is poised to be one of the largest investments in American infrastructure in decades, essentially reshaping the US economy. The “American Jobs Plan” aims to address the following: $621 billion to rebuild roads, bridges, and rail systems $300 billion […]

With messaging apps on the rise and the demand for conversational marketing increasing, 2021’s outlook for chatbot marketing continues to rise towards what Insider Intelligence predicts will become a *$142 billion industry by 2024 – up 4,971% from 2019 (from $2.8 billion). For this week’s deep dive, we’ll take a look at the growing chatbot […]

Thoughts and prayers aren’t enough. Time and time again, the US has been racked by gun violence and there has been no major policy action to enact laws that could curtail this gruesome trend. “In the last five years, there have been at least 29 shootings with four or more fatalities, according to a database […]

#STOPASIANHATE The events of Tuesday, March 16 presented a shocking development in a period marked by a significant rise in anti-Asian hate incidents.  The pandemic brought more than a virus to our states, cities, and homes; it brought a wave of anti-Asian sentiment fueled by the perception that China is responsible for COVID-19. This has […]

Yesterday, Congress passed the massive $1.9 trillion stimulus package to support Americans affected by the pandemic and jumpstart the nation’s economic recovery. The American Rescue Plan was passed 220-211 with no House republican support and a single democrat joining them. The Tax Policy Center predicts the bill will raise incomes for the poorest 20% of […]

Listen in as Hawke Media CEO, Erik Huberman goes toe-to-toe with some of the most influential people in the world. Get the unadulterated stories of failures, successes, and everything in between from world-famous athletes, entrepreneurs, authors, and influencers from their point of view. Subscribe to HawkeTalk on Apple Podcasts – New Episodes Every Wednesday With […]

COVID-19 has driven a decade worth of eCommerce growth in one year. As a result, eCommerce stores are quickly bogged down with excess demand and non-scalable operations. In order to solve operational problems on platforms, such as Shopify or Bigcommerce, brands need to install dozens of new tools. While each of these new tools can […]

Hi all 👋. I’m Trevor Williams, Hawke Media’s Head of Marketing, coming at you every Friday with an industry deep dive following our Thursday Special Reports.  Today’s issue – where are consumers spending money in 2021? As we enter the remaining month of Q1 for 2021 (how fast time flies) we’ve seen increased market growth […]

COVID-19 turned the world upside down. Not only did it change how people live and work, it also affected their shopping habits. Consumers scrambled to find safe ways to get the products they love, while brands rushed to adjust to a world beyond brick-and-mortar stores.  With a year of coronavirus under our belts, the Ordergroove […]

It’s Women’s History Month. Much like Black History Month, it started as a week (Women’s History Week) after the passage of Pub. L. 97-28 in 1981, wherein it stated that the week starting March 7, 1982, would carry the designation of being the first.  In 1987, the National Women’s History Project petitioned to have the […]

The term “Black History Month” can conjure a number of thoughts, feelings, and meanings for different people based on individual experiences. In a 60 Minutes interview with Mike Wallace, Morgan Freeman had this to say: “You’re going to relegate my history to a month?” He asked Mike Wallace. “What do you do with yours? Which […]