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Hawke Media’s October Benchmarking Report

Hawke Media’s October Benchmarking Report

Every month in the marketing world can be unpredictable. A single change from a key digital platform can upend years of conventional wisdom. Key demographics shift with rapidly-changing politics and economics. This time of year, it is even more important to have a...

10 Holiday Networking Tips and Tricks

10 Holiday Networking Tips and Tricks

The holiday season tends to come with a lot of gatherings, parties, and other events that make for excellent networking opportunities. With the holidays right around the corner, now is a good time to brush up on your networking skills.  To help you out, let’s take a...

5 Money-Saving Hacks for Brands This Holiday Season

5 Money-Saving Hacks for Brands This Holiday Season

Black Friday is weeks away, but make no mistake: the holiday shopping season has already begun. Last month, we shared all kinds of resources to get ready for Black Friday and Cyber Monday (BFCM, also referred to as the Cyber 5) in your paid search, SMS, email, and...

What Does a Community Manager Do?

What Does a Community Manager Do?

The role of a community manager has become quite buzzy in marketing spaces in recent years, but there’s still a lot of confusion about what the role is (or perhaps, more importantly, what it is not). So what does a community manager do? How much does a community...

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The Benefits of Pro Bono Marketing and How to Get Started

The Benefits of Pro Bono Marketing and How to Get Started

Even though people generally regard the marketing world as all about dollars and cents, plenty of great promotional campaigns were designed free of charge. Pro bono marketing is easy to get involved with, and offers benefits for the marketer, not just the client...

How to Use QR Codes to Strengthen Your Omnichannel Marketing

How to Use QR Codes to Strengthen Your Omnichannel Marketing

This is a guest post contributed by the Editorial Team of Hawke Media Partner Brij. In today’s multi-channel commerce environment, it’s critical for brands to have an omnichannel marketing strategy.     Brands need to continuously innovate their marketing and deliver...

The Value of Intellectual Property

The Value of Intellectual Property

This is a guest blog post written by a team member from Hawke Media's partner, NXT Level. NXT Level helps its customers elevate everything from advertising to helping them raise capital. What most entrepreneurs don't understand about intellectual property (IP), is...

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