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How to Leverage WhatsApp Marketing (A Guide for DTC Brands)
This is a guest blog post from Hawke Media's partner, LimeChat. Learn more about the Hawke Media Partner Network. As social media and messaging apps continue to dominate online communication, businesses worldwide are seeking innovative ways to harness these platforms...

Everything You Need to Know: Marketing Agency vs. Hiring In-House
If yours is a growing company, you might be weighing the pros and cons of in-house marketing versus agency help. To reach more customers, increase revenue, and grow as a business, you’ll want to approach marketing the right way. A digital marketing agency brings years...

Focus Your Growth: 3 Questions to Answer to Scale Your Ecommerce Business
This is a guest blog from our partner, Tydo. Tydo is a business intelligence platform for ecommerce brands, retailers, and agencies that aggregates your data into simple, actionable reports. Launched a successful ecommerce business? Great. Built the infrastructure to...

PPC Trends Going Into May 2023 from HawkeAI
The second quarter of 2023 has marked the end of more efficient spending on traditional PPC platforms. Ecommerce brands had been reaping the rewards of lower CPM and CPC in Q1 after the higher costs of peak retail moments in Q4, and now those metrics are starting to...
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8 Most Important Retention Metrics (and Their Formulas)
Repeat customers are one of the best measures for success with any growing business. After all, if your customers are happy enough with your products and/or service to return time and time again, this is a fair indication that you're doing something right. Plus,...

The Benefits of Pro Bono Marketing and How to Get Started
Even though people generally regard the marketing world as all about dollars and cents, plenty of great promotional campaigns were designed free of charge. Pro bono marketing is easy to get involved with, and offers benefits for the marketer, not just the client...

How to Use QR Codes to Strengthen Your Omnichannel Marketing
This is a guest post contributed by the Editorial Team of Hawke Media Partner Brij. In today’s multi-channel commerce environment, it’s critical for brands to have an omnichannel marketing strategy.    Brands need to continuously innovate their marketing and deliver...
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Recent Articles
Why Now Is the Best Time in History to Start a Business
Now is the perfect time to start an ecommerce business. Explore how low start-up costs, AI assistance, government sup...
How to Leverage WhatsApp Marketing (A Guide for DTC Brands)
Explore the benefits and methods of Whatsapp marketing, and how it will help optimize your existing marketing channel...
Everything You Need to Know: Marketing Agency vs. Hiring In-House
If yours is a growing company, you might be weighing the pros and cons of in-house marketing versus agency help. To r...
Focus Your Growth: 3 Questions to Answer to Scale Your Ecommerce Business
Looking to scale your ecommerce business fast? If you can answer these three questions honestly, you’ll find wa...