This October, Super Top Secret (STS), A Hawke Media Company, marks a milestone few agencies reach: 15 years of pushing boundaries, delivering cutting-edge creative work, and cultivating a one-of-a-kind culture. Founded on the principle of “making hot s**t and putting it out into the world,” STS has never been a typical agency. With its unique brand of maturity—rooted in authenticity, not corporate conventions—STS has fostered an environment where bold ideas are born and refined by an open-minded, collaborative team.

STS’s journey hasn’t been without its challenges. As we candidly reflect, there were times we built the proverbial airplane mid-flight, adapting and evolving to stay airborne through both exhilarating and turbulent phases. But it was these very trials that ultimately redefined our approach to clients and their sense of purpose. Once we shifted to seeing clients as partners rather than simply an audience, STS found its stride. Today, the agency thrives on creating work that goes beyond delivering products; it delivers stories, emotions, and connections that keep clients coming back for more.

This evolution towards a collaborative, client-focused process has enabled STS to grow while staying true to its roots as a “weird little group of misfits.” And although the next 15 years are unwritten, STS remains committed to pushing forward, embracing both the unknown and the potential it brings. For the team at STS, it’s clear: as long as we’re together, we’ll keep creating meaningful, memorable work—continuing to redefine what it means to be “Super Top Secret.”