Service

Lifecycle Marketing

Elevate your brand’s engagement with Hawke’s Lifecycle Marketing. Seamlessly combining innovative email strategies and campaign management with impeccable, custom-tailored branding, we fuel your e-commerce traffic while magnifying customer loyalty and value.

EMAIL MARKETING

Beyond just emails, we curate experiences. With a holistic approach encompassing strategy, bespoke email crafting, and meticulous campaign management, we ensure your brand remains a consistent, compelling presence, both in inboxes and consumer consciousness.

SMS OUTREACH

Amplify your brand’s reach and resonance. Our SMS campaigns deliver hyper-targeted promotions, pivotal announcements, and timely updates directly to consumers, ensuring that your brand’s voice is not just heard, but felt.

LOYALTY PROGRAM MANAGEMENT

Transform customers into ardent brand champions. Our uniquely structured loyalty programs are tailored for endurance, fostering profound, lasting relationships between your brand and its most valuable stakeholders.

ALKALINE HERB SHOP

Holistic SMS marketing

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    Increase in SMS Subscribers
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    Conversion Rate in SMS Welcome Series
DR. KERKLAAN THERAPEUTICS

Old Email List Brought Back To Life

The client had an email list with subscribers that hadn’t been contacted in the last 6+ months. During our Labor Day Weekend Holiday sale, we used a joint strategy of IP warming and segmenting our list to send to recent website visitors and purchasers.

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    Open Rate
  • $
    Generated Revenue
Why its important

What lifecycle marketing means for you

Find your roadmap to success

Schedule a free consultation
A roadmap to success
Every business, no matter what stage of development it’s in, needs a c-suite level expert to orchestrate and organize its full-funnel digital marketing efforts. We can guide you on the path to success.
Move from chaos to clarity
As brand-centric performance marketers, we act as your second pair of eyes to help navigate the ever-changing digital space and identify opportunities as well as pitfalls.
Empower your brand & enlarge your presence
We digest business intelligence, marketing goals, brand vision, and product logistics to provide best-of-breed execution plans tailored around increasing your reach.
Our Approach

Build your brand story

After all, creating powerful, performance-based narratives for your brand is what marketing is all about. We leverage data-centric, transactional information to create compelling stories for driving business objectives and helping you scale success across all digital properties.

01
AUDIT

We start with a deep-dive into your unique brand and business, helping to identify potential strengths, weaknesses, and best practices moving forward.

02
PLAN

Your team of experts develops a custom plan around your brand, defining benchmarks and creating a workflow to ensure success.

03
IMPLEMENT

We put our shared plan into action, taking the time to measure and adjust it as needed for a maximum ROI.

04
ANALYZE

We take a close look at results, determining actionable next steps for your continued success across all marketing efforts.

AWAKE CHOCOLATE

A sweet boost in sales

  • %
    Increase in campaign revenue in Q1-Q3 2020 as compared to Q1-Q3 2019

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The Symphony of Lifecycle Marketing

In the grand orchestra of digital marketing, Lifecycle Marketing (LM) plays the lead, harmonizing the distinct melodies of email and SMS outreach into a cohesive symphony that resonates with audiences far and wide. This advanced concerto is not just about blasting messages into the void; it’s about crafting a narrative that engages, converts, and retains. […]