by Hawke Media | Jan 7, 2022 | Paid Media
If you’re an e-commerce brand, Facebook advertising will probably be one of the biggest paid marketing channels you use to grow. After all, Facebook is still the most popular platform for social media marketers, used by 93% of brands — compared to Instagram, in second...
by Barron Rosborough | Mar 10, 2021 | Featured, Latest, Recent Articles
COVID-19 has driven a decade worth of eCommerce growth in one year. As a result, eCommerce stores are quickly bogged down with excess demand and non-scalable operations. In order to solve operational problems on platforms, such as Shopify or Bigcommerce, brands need...
by Barron Rosborough | Dec 9, 2020 | Email & SMS, Latest, Recent Articles, Strategy
Typically, an automated SMS cart recovery message includes a reminder, possibly an additional discount on the cart total, and a link that takes the shopper back to their cart. But with the changing times, when consumers crave human interactions, setting up these...
