by Hawke Media | Aug 2, 2022 | Strategy
The results are in for Black Friday Cyber Monday (BFCM) 2022 — consumers are chomping at the bit to spend this season. By now, you must have a plan: an idea of the sales you are going to run, goals for how you will execute on the influx of customers hunting for the...
by Hawke Media | Dec 15, 2021 | Content
As we approach the shipping cutoff for Christmas with last-minute shoppers still looking for gifts, it’s a great time for companies to shift their focus to gift cards. In addition to generating brand and customer advantages by offering this type of gift, there...
by Dawn Allcot | Nov 5, 2021 | Strategy
It’s no longer enough for companies to have a Cyber Monday/Black Friday marketing strategy. The largest retail event of the year now extends for a full week, beginning the Friday after Thanksgiving. Cyber Monday online sales have climbed from $7.9 billion in...
by Hawke Media | Nov 5, 2021 | Latest, Recent Articles
First, brands celebrate Black Friday with incredible sales. The biggest retail shopping day of the year rolls right into Small Business Saturday, when people are encouraged to support local businesses and smaller eCommerce shops, and then Cyber Monday, when the sales...
by Acadia Otlowski | Nov 3, 2021 | Strategy
The results are in for Black Friday Cyber Monday (BFCM) 2021 — consumers are chomping at the bit to spend this season. By now, you must have a plan, an idea of the sales you are going to run, and goals for how you will execute on the influx of customers hunting for...
