Prime Day
Prime Day Is No Longer Just a Sale. It’s a Stress Test for Modern Brands
Prime Day used to feel like Amazon’s birthday party: a slightly chaotic celebration where shoppers bought discounted Kindles, mystery charging cables, and one suspiciously cheap air fryer they later insisted was “for meal prep.”That version of Prime Day is gone.Today, Prime Day is one of the most important retail moments on the ecommerce calendar. It’s [...]
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How to Get Your Business Ready for Prime Day
In 2023, Prime Day sales reached an impressive $12.9 billion, surpassing previous years and setting new records (US About Amazon) (Feedvisor). If you manage a brand or business of any size, leveraging the world’s largest marketplace and preparing for Amazon Prime Day is crucial. The best-selling categories during Prime Day 2023 included home goods, beauty, [...]
Read More6 Tips for Creating A Winning Amazon Prime Day Strategy
Prime Day 2021 is a massive 2-day eCommerce extravaganza hosted by one of the largest eCommerce retailers in the world. Amazon Merchants reportedly receive nearly 35% of product sales on Amazon Prime day, while Amazon products make up the bulk of sales at 65%. Prime Day has become so popular that other retailers have started [...]
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