by Hawke Media | Jan 24, 2023 | Latest, Recent Articles, SEO
Search engine optimization (SEO) is vitally important for brands that want to reach the right audience online. But implementing and improving SEO can be a frustrating and mysterious process. That’s because SEO isn’t something with a prescribed formula or exact...
by Hawke Media | Jun 15, 2022 | Latest, SEO
Search engine optimization is always a bit of an enigma. By design, major search engines don’t reveal details of the algorithm that results in our search results. Furthermore, the details of SEO trends are always evolving —sometimes with a major update announcement...
by Hawke Media | Jun 8, 2022 | SEO
The Big SEO Question The most common question our SEO team at Hawke gets is how long it will take to make a difference. The simple response? SEO is a long game. If you search on Google for how long your SEO content takes to display, the provided answer is around ...
by Hawke Media | Jun 6, 2022 | SEO
Picture the scene: it’s a Friday night and you all of a sudden have a craving for some Mediterranean food. You don’t know much about the offerings in your area, so you do a quick Google. In this extremely common scenario, you just put local SEO to work. ...
by Jesse McCarl | Jun 1, 2022 | Latest, Recent Articles, SEO
Broken URLs have the potential to put a wrench in the works, ruining the overall effectiveness of your website. The dead-end URLs negatively impact the overall user experience, for starters. As with all usability issues, arriving at error pages instead of the desired...
by Hawke Media | Nov 4, 2020 | Content, SEO
You know Search Engine Optimization (SEO) is important, but maybe you don’t know where to get started with it. Here is your basic block and tackle guide for people new to the concept looking for an SEO audit to gain insights into their website’s searchability:...
