By

Hawke Media

in

News & Events

Facebook Messenger Marketing: 5 Conversational Ad Tips to Drive Revenue and Increase Subscribers

Read Article

By

Sujan Patel

in

Lifecycle Marketing

How to Increase B2B Sales With Email Marketing

Read Article

By

Phoebe Neuman

in

Marketing Strategy

11 Mistakes Brands Make When Hiring Digital Marketing Agencies

Read Article
News & Events
October 17, 2019

Facebook Messenger Marketing: 5 Conversational Ad Tips to Drive Revenue and Increase Subscribers

Written by

Hawke Media

Here are some of the key Facebook marketing takeaways from our webinar with Octane AI that your business can use to drive revenue and increase subscribers on Facebook Messenger, especially small to medium-sized e-commerce businesses that are revenue-focused in Q4. 

Read Article →
Lifecycle Marketing
October 16, 2019

How to Increase B2B Sales With Email Marketing

Written by

Sujan Patel

Once you establish (or fine-tune) your email marketing approach, it’s a low-touch sales generator that works steadily in the background while your team turns their attention to more hands-on marketing techniques. Here’s how to use email marketing to increase B2B sales in your business.

Read Article →
Marketing Strategy
October 15, 2019

11 Mistakes Brands Make When Hiring Digital Marketing Agencies

Written by

Phoebe Neuman

From budget woes and miscommunication to ignoring the digital landscape and more, we break down 11 of the most common mistakes brands make when working with digital marketing agencies—and how to avoid them to ensure your next engagement is a smashing success.

Read Article →
Branding & Creative
October 14, 2019

8-Step Instagram Grid Tutorial (with Templates)

Written by

Eric Smejkal

Check out our easy to follow, step-by-step guide to designing a seamless Instagram grid for your feed, including pre-designed layout templates.

Read Article →
Marketing Strategy
October 11, 2019

CBD Advertising: 6 Ways to Promote Your CBD Brand

Written by

Madison Fiore

With major digital platforms like Facebook, Google and Amazon banning CBD advertising, here are six other ways to put money behind promoting your brand.

Read Article →
News & Events
October 10, 2019

World Mental Health Day 2019: How Hawke Values Wellness in the Workplace

Written by

Melissa Blanco

On World Mental Health Day 2019, we're reminded that our mental health at work comes first. In the hope of reducing feelings of stress, anxiety, and tiredness in and out of the office, Hawke Media kicked off a Wellness Program earlier this year. Learn more about what Hawke Media does to improve our employees well-being.

Read Article →
Content & Social Media
October 9, 2019

Seasonal Versus Evergreen Content: The What, When, and Why

Written by

Shayna Zeigen

Evergreen content and seasonal or topical content are the two key pieces of any content marketing strategy, but what do those terms mean and what place do they serve in your overall content strategy? Here, we break it down for you and give you the what, when, and why of evergreen and seasonal content.

Read Article →
News & Events
October 8, 2019

First Glance: 19 Photos of Hawkefest 2019

Written by

Hawke Media

Here's a first look at our top 19 photos from Hawkefest '19, our annual anti-conference that took place last Thursday, Oct. 3. at the Houdini Estate in Hollywood Hills.

Read Article →
Content & Social Media
October 7, 2019

4 Influencers Fashion Brands Should Be Paying Attention to in 2020—and Why

Written by

Tyler Grove

In order to get noticed in an increasingly crowded Instagram space, top fashion influencers have to find ways to stand out from their competitors. Here are four influencers who fashion brands shouldn’t sleep on and are already grabbing our attention as we head into 2020.

Read Article →
Branding & Creative
October 4, 2019

3 Amazon Audit Solutions to Prepare for the Holidays

Written by

Eugene Stark

Sellers can improve their Amazon page rankings with an in-depth audit of their SEO strategy. These 3 solutions from Hawke Media can help you prepare for the holiday season.

Read Article →
Paid Media
October 3, 2019

How to Optimize Your Amazon Marketing Strategy

Written by

Daniel Chen

Selling on Amazon presents both risk and reward. Here's how to tip the scales in your favor with a comprehensive Amazon marketing strategy.

Read Article →
Marketing Strategy
October 1, 2019

4 Tips to Make the Most Out Of Your Influencer Collaborations

Written by

Emma Paye

Influencer marketing has its challenges, but these 4 tips can help you find success for your brand and grow results on a consistent basis.

Read Article →
News & Events
September 30, 2019

In Case You Missed It: Here's What Was New on the Hawke Blog in September

Written by

Hawke Media

Here's an opportunity to soak in all of the insightful tips and tricks, as well as key takeaways, that a variety of experts on our team have shared during September. Since much of our advice includes holiday marketing planning, if you haven’t yet we recommend that you give these articles a look.

Read Article →
Marketing Strategy
September 27, 2019

Marketing Agency vs. Hiring In-House [Infographic]

Written by

Erik Huberman

Many brands bring marketing in-house because they think they're "supposed to." But losing access to agency resources and experience can prove detrimental.

Read Article →
Live From The Nest
September 26, 2019

Live from the Nest Season 2 Ep. 3 w/ Jeeyan Rostam-Abadi VP of Marketing, Hawke Media

Written by

Hawke Media

Season 2, Episode 3 of "Live from the Nest" with Hawke Media VP of Marketing, Jeeyan Rostam-Abadi. Jeeyan discusses B2B acquisition funnels, customer journeys, tactical suggestions to build a winning marketing campaign, and much more!

Read Article →