By

Ally Spiroff

in

Culture & Lifestyle

All of the Marketing I Saw While Running the New York City Marathon

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By

Matt Osias

in

Marketing Strategy

Digital Marketing Strategy: 12 Tips to Stay on Track in 2020

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By

Lindsey Englander

in

Content & Social Media

Q & A: Why Influencer Marketing is Perfect for the Hospitality Industry

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News & Events
November 14, 2019

4 Reasons Hawkesgiving Was a Huge Success

Written by

Hawke Media

This season, we’re very thankful for Hawke fam, including our clients and future clients, as they’re part of the fam too. On Tuesday, we wined, dined, and shared in some harvest festival activities at the Nest. Check out four reasons why Hawkesgiving crushed it this week.

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Marketing Strategy
November 13, 2019

Digital Marketing Tips, Broken Down by Service—and Holiday—in Q4

Written by

Hawke Media

We’ve broken down some of our best holiday marketing advice by service and focused it around the Q4 holidays. Check out these service-specific tips to help you crank your holiday marketing efforts up a notch.

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Branding & Creative
November 7, 2019

4 UX Best Practices To Maximize Your Holiday Promo Success

Written by

Hawke Media

Even businesses who plan their holiday promotion strategy months in advance still make basic mistakes. To ensure your promos are set up for success, here is a list of UX best practices to help maximize the effectiveness of your holiday deals.

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Culture & Lifestyle
November 6, 2019

Navigating Insurance as Your Company Grows: Beta Stage

Written by

Carl Niedbala

Learn about the risks your company faces evolve as your growth accelerates, what insurance policies you should consider, and what basic practices you should implement as it does.

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News & Events
October 31, 2019

In Case You Missed It: Here's What Was New on the Hawke Blog in October

Written by

Hawke Media

Here's an opportunity to soak in all of the insightful tips and tricks, as well as key takeaways, that a variety of experts on our team have shared during October. If you haven’t yet, we recommend that you give these articles a look.

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Marketing Strategy
October 30, 2019

Three Reasons to Avoid a Revenue-Share with Your Marketing Agency

Written by

Erik Huberman

Learn the three reasons why revenue shares with marketing agencies are not as mutually beneficial as they seem on the surface.

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Marketing Strategy
October 29, 2019

4 Marketing Lessons to Learn from Kanye's Sunday Service

Written by

Sara Ehlers

We break down four marketing techniques to learn from Kanye West's Sunday Service at Coachella that you might use in your next campaign.

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News & Events
October 28, 2019

Introducing Our New Grad Program: The Associate Digital Marketer Program!

Written by

Mackie Abergel

Calling all new grads! We’re very excited to announce the launch of our new grad program: the Associate Digital Marketer program. Learn more about all of the benefits and why you should consider submitting an application.

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Marketing Strategy
October 25, 2019

6 Takeaways from Working with Some of the Biggest CBD Brands

Written by

Madison Fiore

CBD marketing poses a slew of unique challenges. These are the six biggest takeaways we've developed from attending the Cannabis Summit and working with some of the world's biggest CBD brands.

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Marketing Strategy
October 23, 2019

What to Do Before Launching Digital Ads

Written by

Ellie Carroll

A successful marketing strategy is all about preparation. Here are the crucial steps to take before launching digital ads.

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Content & Social Media
October 22, 2019

2019 Hawke Holiday Content Marketing Plan

Written by

Hawke Media

Do you still need a holiday content marketing plan? Hawke can help. Our content marketing experts put together an infographic that explains exactly how much of a difference developing a well-rounded content strategy can make in your overall marketing strategy, along with tips and tricks for Q4 and beyond.

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Content & Social Media
October 21, 2019

Why Stock Photography will Sink Your Social Brand: You Need Your Own Social Content

Written by

Tyler Grove

Stock photos are a thing of the past. Here’s how original social content differs from stock images and how to enhance your social content through social images.

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News & Events
October 17, 2019

Facebook Messenger Marketing: 5 Conversational Ad Tips to Drive Revenue and Increase Subscribers

Written by

Hawke Media

Here are some of the key Facebook marketing takeaways from our webinar with Octane AI that your business can use to drive revenue and increase subscribers on Facebook Messenger, especially small to medium-sized e-commerce businesses that are revenue-focused in Q4. 

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Lifecycle Marketing
October 16, 2019

How to Increase B2B Sales With Email Marketing

Written by

Sujan Patel

Once you establish (or fine-tune) your email marketing approach, it’s a low-touch sales generator that works steadily in the background while your team turns their attention to more hands-on marketing techniques. Here’s how to use email marketing to increase B2B sales in your business.

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Marketing Strategy
October 15, 2019

11 Mistakes Brands Make When Hiring Digital Marketing Agencies

Written by

Phoebe Neuman

From budget woes and miscommunication to ignoring the digital landscape and more, we break down 11 of the most common mistakes brands make when working with digital marketing agencies—and how to avoid them to ensure your next engagement is a smashing success.

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