The acquisition adds narrative-driven marketing expertise and sustainable brand growth to Hawke Media’s lineup of client solutions Los Angeles, CA and Seattle, WA – November 18, 2024 – Hawke Media, the leading U.S. performance marketing agency, today announced the acquisition of We Are Unicorns (WAU), a boutique Seattle-based agency specializing in brand strategy and narrative-driven […]

Partnerships hold the power to elevate brands, spark creativity, and captivate audiences. When executed thoughtfully, collaborations yield mutual benefits and unforgettable campaigns. On the flip side, missteps can lead to controversy and missed opportunities. Let’s explore some  examples of brand partnerships across the spectrum. Lessons Learned from Sweetgreen x Market The controversy surrounding Sweetgreen and […]

Staying ahead of the curve doesn’t just require understanding new technologies, but mastering them in practical applications. One such cutting-edge approach is multi-platform sequential retargeting—a strategy that leverages the power of narrative-driven advertising across multiple channels to guide potential customers through the buyer’s journey. This technique, when executed well, can significantly boost conversion rates and […]

This October, Super Top Secret (STS), A Hawke Media Company, marks a milestone few agencies reach: 15 years of pushing boundaries, delivering cutting-edge creative work, and cultivating a one-of-a-kind culture. Founded on the principle of “making hot s**t and putting it out into the world,” STS has never been a typical agency. With its unique […]