Hawke Media
Top Events for Marketing, E-Commerce, Business, Technology & More 2024
Upcoming Events Table of Contents Marketing Business Retail E-commerce CPG Fashion Beauty Technology Gaming Miscellaneous Marketing Marketing MarketingProfs B2B Forum 2024 Location: Boston, MA Dates: November 12-14, 2024 Discover growth strategies and stay ahead of marketing trends at MarketingProfs B2B Forum 2024. Join B2B marketers for tactical sessions, inspirational keynotes, and valuable networking [...]
Read MoreBud Reboot: How Rescheduling Will Transform Cannabis Marketing and Beyond
In a major move, the DEA plans to reschedule cannabis from a Schedule I to a Schedule III substance. This change marks a big shift from the strict rules that have controlled cannabis for years and opens up new opportunities for the industry. The impact of this change is huge, affecting everything from medical research [...]
Read MoreMaximizing Your Agency's Acquisition Appeal: Key Strategies for Success
Strategic Fit with Potential Acquirers To attract potential acquirers, agencies must exhibit a strong strategic alignment with the acquiring company's goals and objectives. This involves ensuring that your services, client portfolio, and market position enhance or complement the acquirer's existing operations. For example, an agency excelling in digital innovation can be a valuable asset to [...]
Read MoreBeyond the Numbers: Hawke Media’s Human-Centric Approach to M&A
In the competitive landscape of digital marketing, Hawke Media distinguishes itself through a meticulous and forward-thinking approach to mergers and acquisitions (M&A). Here, we explore the strategy that fuels Hawke Media's expansion, blending ambition with a keen sense for strategic partnerships, all while nurturing the unique cultures and capabilities of the companies it brings into [...]
Read MoreErik's April Favorites
Welcome to the latest edition of Erik’s Favorite Things, a unique series that delves into a handpicked selection of brands that stand out in the marketplace for their commitment to innovation, quality, and authenticity. This curated list is not just about the products themselves but about understanding the impact and value they bring to everyday [...]
Read MoreShadows to Spotlight: Darrell Blocker's Journey from CIA to Hollywood
Welcome to an extraordinary episode of HawkeTalk where we dive deep into the life of Darrell Blocker, a man whose life reads like a spy novel. From the intriguing locales of his childhood to the heart-pounding tension of international espionage, this interview unveils the layers of a life dedicated to intelligence and beyond. Imagine starting [...]
Read MoreHAWKE MEDIA ACQUIRES PREMIER AGENCY SOCIAL THRIVE TO EXPAND INTO THE REAL ESTATE MARKETING INDUSTRY
Top marketing firm’s newest acquisition will broaden its footprint within the CRE, RRE and hospitality marketing sectors CALIFORNIA and BOSTON – April 15, 2024 – Hawke Media, the fastest growing marketing agency in the U.S., announced today the acquisition of east coast digital marketing agency Social Thrive for an undisclosed purchase. Founded by Kristine Figueiredo [...]
Read MoreLoyal for Life: Innovating Customer Retention in the Post-Purchase Journey
The Art of Customer Retention Welcome to the strategic arena of post-purchase nurturing, where the battle against customer churn is ongoing and dynamic. Churn, the dreaded enemy, represents the rate at which customers abandon your business, impacting revenue and inflating acquisition costs. As advanced marketers, you already know this, but let's take a fresh dive [...]
Read MoreA Legacy of Curiosity: How Bob Langer Engineered a Healthier World
Dive into the life of Bob Langer on this episode of HawkeTalk, where tales of relentless curiosity transform into groundbreaking scientific innovation. Picture a young boy in Albany, New York, tinkering with erector sets and chemistry kits—not merely playing, but unknowingly laying the foundation for a future that would one day revolutionize medical science. Bob’s [...]
Read MoreThe Symphony of Lifecycle Marketing
In the grand orchestra of digital marketing, Lifecycle Marketing (LM) plays the lead, harmonizing the distinct melodies of email and SMS outreach into a cohesive symphony that resonates with audiences far and wide. This advanced concerto is not just about blasting messages into the void; it's about crafting a narrative that engages, converts, and retains. [...]
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